Ari's Top 5

More Thoughts on the Positive Power of Marketing

Doing marketing with dignity makes a big difference In the back of Seth Godin’s book The Icarus Deception, he includes what he calls, “An Artist’s Abecedary.” I didn’t know what the word meant, but as per what I wrote last week, Seth’s work led me effectively towards some good learning. “Abecedary,” I now know, is Middle English […]

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Ari's Top 5

Marketing as a Leadership Act

Why making a difference is as important as making a sale This past Monday, June 27, was the 153rd anniversary of Emma Goldman’s birth. Emma was born in Lithuania, the same small country that’s now the home of artist and author Monika Vaicenavičienė (author of What Is a River?), about whom I wrote a few weeks ago. […]

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Ari's Top 5, Good Food

Benedict on a Biscuit

Start your day at the Roadhouse If you’re thinking of going out for breakfast to eat something you probably never cook at home, you might want to swing by the Roadhouse and order Eggs Benedict. The Roadhouse kitchen crew’s rendition of this classic American recipe is splendid. A buttermilk biscuit cut in half, thin slices […]

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Ari's Top 5

Adding to the List of Natural Laws of Business

#20: You need high hope to get to greatness Fourteen years before we opened the Deli in 1982, the Trappist monk Thomas Merton went out west to travel. In 2019, writer and permaculturist Fred Bahnson published a thoughtful piece about that trip, entitled “On the Road with Thomas Merton.” Aside from the fact that I […]

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Ari's Top 5

Pan Fried Padron Peppers

Buy at the Farmer’s Market, fry ’em up in your own frying pan When I was working on Zingerman’s Guide to Good Eating some twenty years or so ago, I created small sidebars that I called “Travelers Advisories.” They were about foods that I really loved, but weren’t available in the United States. Iberico ham was one […]

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Ari's Top 5

Food for Future Organizational Thought

Sharing some background on our “Community Shares” program On his new album All Round the Light Said, Irish singer songwriter Joshua Burnside sings about “A Man of High Renown.” Who we hold in high renown, who we learn from, who we admire, and who we aspire to emulate has a huge influence on how we live […]

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